Absolut Vodka

Global trendsetter takes creativity to the cloud

Absolut Vodka recognized that after over a century of success with print and billboard ads, their consumer base was becoming increasingly active in digital channels.

Absolut wanted to be present whenever someone was searching for them. With this in mind, they were restricted by their website hosting, service level agreements and multiple servers that held back productivity and time to market.

Staying relevant in today’s digital world

Absolut saw an opportunity to take advantage of the Episerver Digital Experience Cloud. By moving their sites to the cloud, Absolut is now better positioned to build entirely new websites, with new capabilities, in a fraction of the time.

With the Episerver Digital Experience Cloud, Absolut have gone from 25 servers to zero – eliminating the time-consuming work and cost of configuring and managing servers. With more power to quickly launch new and inspiring campaigns, Episerver has enabled Absolut to deepen connections with existing customers and expand their reach to new ones.

 

With traditional infrastructure hosting and service level agreements, it can take up to five days for changes to the website to take effect. But something might happen today that we want to talk about. How do we get that content out now? With Episerver, our time to market has been reduced by days.

- Fredrik Lagertrad, Manager, Digital Development at the Absolut Company.



Find out how much you could save on development effort by migrating to the cloud

With the Episerver Digital Experience Cloud, time spent on content and product management updates can be reduced by up to 50%. Like Absolut, this means that you can refocus development efforts on functionality and ways to improve the customer experience.

The Forrester Total Economic Impact Study highlights the potential financial impact the Episerver Digital Experience Cloud can have on an organization.

Forrester logotype

How much could you save with Episerver?

How many editors/developers do you have working on your site?

20

$0 in yearly savings* and a 50% reduction in time spent on content and product management updates.

*calculations based on the average salary of a developer/editor. Assuming 30% of your web team are developers and 70% are marketing personnel.

See what you could spend the additional budget on

Hva våre kunder sier...

“We have multiple brands as an organization. As we continue to develop each of those brands, we continue to leverage one Episerver instance and share all of that data, saving us time.”

Want to learn more about how Episerver could help your company? Contact us today.

Total ROI: $0

These average monthly savings would enable you to spend more money on launching more complex web characteristics such as: 

ux-icon Created with Sketch. Improving user experience with updated to design and ease of use.

personslization-icon Created with Sketch. Improving customer experience by adding AI-based personalization

search-icon Created with Sketch. SEO services - Boost your brand awareness and sales by optimizing your entire site for better organic search results.

social-media-icon Created with Sketch. Social Media - Invest time in building a community around your brand to raise awareness for your products and services.

headcount-icon Created with Sketch. Additional marketing and sales headcount

Want to know what you could achieve with Episerver?

Talk to our experts to find the right solution for you. It's an easy three-step process.

  1. First, you submit your details to schedule a 30-minute discovery call.
  2. Next, we show you a personalized demo based on your requirements.
  3. Third, we help you find a certified Episerver implementation partner so you can get started!

Take the first step today!


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